Image Identity
Soft Summer: the muted summer type in detail
Soft Summer is the most muted of the three summer subtypes: cool, medium in depth and very low in personal contrast. Tra...
JO Style Journal
Style knowledge that actually helps
No trend content. Just solid knowledge on Kibbe analysis, Image Identity and how to build a wardrobe that lets you simply get dressed in the morning.
Image Identity
Soft Autumn: how to spot the softest autumn type
Soft Autumn is the most muted of the three autumn subtypes: warm, medium in depth and strikingly low in personal contras...
Image Identity
Which Clothing Style Suits Me? The Style Guide
Which clothing style suits me? Find your style direction through four axes instead of style labels — plus how to transla...
Image Identity
Glasses by Face Shape: Which Frames Suit You?
Choosing glasses by face shape is only half the answer: the face shape governs proportion, the Kibbe line the character...
Image Identity
Jewellery by Colour Type: Gold or Silver?
Jewellery by colour type follows the undertone: warm types (Spring, Autumn) wear gold, cool types (Summer, Winter) wear...
Image Identity
Make-up by Colour Type: Which Colours Suit You?
Make-up by colour type follows three zones: foundation by undertone, lips & blush by colour palette, eyes & brows by con...
Image Identity
Hair Colour by Colour Type: Which One Really Suits You?
The right hair colour follows three axes: temperature (warm/cool), depth (light/dark) and contrast. Which hair colours s...
Image Identity
Combining Colour Type & Kibbe Type: Your Style System
Colour type and Kibbe type are two independent systems: colour analysis determines your colour palette, the Kibbe system...
Image Identity
Spring Type: Which Colours Truly Suit You
The Spring type is a warm, clear and light colour type with a golden undertone — its palette looks fresh and radiant. It...
No quick tips, no seasonal trend lists here. This blog takes style seriously — as a language that begins with the body and reads the world from there. At the centre is the Kibbe Body Type System: a framework developed in the 1980s that doesn't ask what your body looks like, but what energy it radiates — and which clothes make that energy visible.
The articles are for women who have stopped chasing trends and want to start understanding their own style. Some start with the Kibbe test. Others already know their type and are looking for direction on the next step: wardrobe, colour, Image Identity. Read what interests you right now — and be surprised by what changes when clothing suddenly makes sense.
Start the Kibbe self-test
8 short questions · about 2 minutes